About the Work
With a brilliant idea to connect the Indian market with US consumers, a client approached TriosCo to help them achieve this goal by creating a worldwide stage that simplified global supply chain.
The team had to work diligently to establish the brand and formulate multiple strategies that clearly communicated their “why statement” and generate leads.
Build digital assets that connect two pioneering markets by taking advantage of three key USPs:
- ✦ Access to the Indian market
- ✦Shipments of any size
- ✦Verified suppliers
By creating a strong foundation of various digital assets, TriosCo launched SimpliSource.
After understanding the client’s passion for the project, the team formulated a brand that aligned with the vision through:
- ✦ SimpliSource, a name that simply conveys the brands services.
- ✦ Brand colors that signify trust, confidence, and intelligence- three key features that are vital to global supply chain management.
- ✦ “Sourcing made easy”- the brand’s why statement and tagline.
- ✦ A simple yet bold logo
The Web :
In order to make SimpliSource accessible to the entire world, the team built an SEO optimized and highly responsive website that clearly communicated the brand’s services.
- ✦ Created social media accounts on LinkedIn and Instagram to build a community through engaging and educative posts.
- ✦ Formulated a sales funnel for lead generation. This includes email marketing, LinkedIn emails, and Meta and Google ads.
- ✦Listed SimpliSource as a supplier on Rangeme
Within 45 days of launching the brand, SimpliSource has received numerous inquiries through Rangme and has begun to garner significant attention for its digital assets.
Website : https://simplisource.com/